The head of the Haas F1 Gunther Steiner said that the American team can exist without a large number of sponsors.
Season 2017 will be second to Haas in F1. However, VF-17 that labels attached to only two sponsors, namely, Haas Automation and the Swiss watch manufacturer Richard Mille.
When the reporter GPUpdate.net I asked Steiner about the situation with sponsors, he replied: “If you look at the team that long enough and consistent in F1, you will see that they don’t have big sponsors.
You need to recognize that F1 is a complex market for sponsors. I think that if someone wants to sponsor us, then he waits until we are going to demonstrate stability in its operations.
If we were looking to see more sponsorship logos on his car? Of course. However, we were lucky that we were sponsored by Haas Automation, so we do not live by sponsors. We can live without them.
Of course, we will try to involve them, but F1 is a difficult market.”
In addition to Haas Automation and Richard Mille, with Haas are also sponsors of Romain Grosjean and Kevin Magnussen, namely Microsoft and Danish clothing brand Bestseller, which is part of the brand Jack & Jones.
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